2023-04-13 14:47:21
2023-02-22 15:26:30

PPC (Google Ads and Meta) specialist

CVMarket.lv klients
1800 - 2800 €/m Gross
Sludinājumam beidzies publikācijas termiņš
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Looking for PPC (Google Ads and Meta) specialist. Responsibilities:

  • Set-up, manage, analyse and scale campaigns and budgets on a daily, weekly, and monthly basis to keep spendoptimised for sales growth while hitting strict CPA/ROAS goals using Google, Meta & Bing Ads.
  • Conduct thorough keyword research, ad grouping, and audience targeting to optimise campaign effectiveness.
  • Drive creation of new ad creatives both through own ideas as well as collaboration with copy and video/staticcreative team to ensure that we have new, exciting creative to test for every category/sub-category each month.
  • Day-to-day tracking and analysis on the performance of each campaign using GA4 and attribution tools. Regularlyprepare and deliver performance reports to the manager, identifying successes and opportunities for improvement.
  • Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting tooptimise for conversions and improve performance on the paid advertising platforms.
  • Troubleshoot blockers to scale ad spend.
  • Collaborate with content, design & SEO teams to find the best-performing creatives and copy.
  • Stay ahead of the latest Google, Bing, Meta Ads features and advertising trends.
  • Setup: Events, Audiences and APIs as needed.

Requirements:

  • Experience in managing Google Ads campaigns, Meta Business account management with a proven track record ofdriving growth and ROAS.
  • Experience in the Google Ads and Meta platforms, building campaigns, audiences, ad sets, and ads.
  • Confidence in using and setting up analytics tools such as GA4.
  • Demonstrate strong analytical skills and the ability to translate complex data into actionable insights.
  • Exhibit excellent communication and teamwork skills, capable of collaborating with various departments.
  • Have strong ownership of Google Ads account and strong decision-making skills.

What we offer:

  • International Experience: Be part of a team that operates not only in Lithuania but also in Latvia and Poland.
  • Hybrid Work Model: Embrace flexibility with a 3+2 work model.
  • Benefits Package: Choose from a wide range of individual benefits, significant discounts on our products andservices.
  • Flexible Work Hours: Plan your work hours flexibly and enjoy the opportunity to work in a vacation mode for onemonth.
  • Personal Growth: Benefit from individual solutions for your learning and development.
  • Informal Culture: Engage in a culture where everyone’s involvement matters from idea generation todecision-making, goal achievement, and celebrating victories together.
  • Team Activities: Enjoy various team activities like breakfast with colleagues, opportunities to try partnerentertainments, and fun parties.