Automotive Workshop Sales Specialist

We are a SaaS company building management software for auto repair workshops.

We are entering the Latvian market and are looking for a hands-on Automotive Sales Specialist with real experience working with workshops.

This role is focused on direct conversations with workshops, understanding how they work in practice, and introducing a solution that helps them run their business more efficiently.

In the early phase, the focus is on talking to workshops, learning their workflows, and building long-term relationships. Sales activities will grow naturally from these conversations.

• Experience working with automotive or auto repair workshops (e.g. spare parts sales, field sales, workshop support).
• Comfortable communicating with workshop owners and managers (B2B).
• Confident in having face-to-face and phone conversations.
• Curious mindset and ability to ask practical, relevant questions.
• Able to work independently and keep conversations moving forward.
• Able to document key insights clearly (CRM, notes, summaries).
• Latvian language required, English at a working level.

Nice to have:

• Experience in spare parts sales or automotive field sales.
• Experience visiting workshops as part of previous roles.
• CRM experience.
• Exposure to SaaS or digital tools for workshops.

• A real opportunity to help build our presence in the Latvian market.
• Clear scope and expectations with a strong focus on real workshop conversations.
• Fixed monthly salary + performance-based bonus.
• Flexible / hybrid working setup with regular workshop visits.
• Direct collaboration with the founder and product team.
• Opportunity to grow into a larger role as the Latvian market develops.

• Talk directly with auto repair workshops (owners and managers).
• Visit workshops and build relationships on-site.
• Understand daily workshop workflows and common pain points.
• Present our solution in a practical, workshop-friendly way.
• Collect feedback and insights from real conversations.
• Build and maintain a CRM list of workshops and contacts.
• Support early customers and pilot workshops.
• Share market feedback with the founder and product team.