Head of Digitas

Purpose of work: 

The head of Digitas oversees the digital marketing agency Digitas and its projects in the relevant PublicisGroupe market. Reporting to Publicis Groupe's local CEO, the employee drives quality, efficiency, and profitability with existing and new local digital agency clients. Build the image of a professional agency, working both on current projects and attracting new business, providing digital marketing strategy, including relevant research, media planning, and buying, reporting, data processing and analysis, CRM, e-commerce, and related services, cooperating with other agencies and teams within and outside the Groupe to deliver integrated marketing solutions.

Responsibilities:

• Develop, implement and, if necessary, adapt the business development strategy of the agency.
• Lead the agency's team.
• Collaborate with regional centers of excellence.
• In cooperation with the Groupe local Media Director, provide favorable media prices for the agency clients, using the combined power of all the Groupe local media budgets and promoting new pricing approaches.
• Provide no less than the following services to the clients:

     - Digital media planning and buying.

     - Offering and implementing recommendations for campaigns optimization.

     - Analytics and reports.

Digitas is part of one of the world's largest groups of communication, media, and technology companies, Publicis Groupe, which is represented in Latvia by SIA "MMS COMMUNICATIONS LATVIA". A leading global marketing agency in Gartner's Magic Quadrant for six consecutive years, Digitasserves the world's leading brands through a global network of more than 4,500 employees in 40 countries and 60 offices. For more information, visit www.digitas.com

• Practical experience in media, advertising, or marketing preferably in an international company or network. agency, practical experience in the customer service business.
• Good knowledge of Latvian as well as international communication industry.
• Ability to both analyze and think creatively.
• High-stress resistance, self-control, and endurance.
• Ability and desire to learn, continuously improve, and implement innovations in daily practice.
• Sales, presentation, and negotiation skills combined with good mathematical thinking.
• Knowledge of the main advertising software, self-service, and programmatic platforms on the market and skills to work with at least one of them.
• Relevant certificates are an advantage.
• English language skills – very good understanding, good oral and written skills.

• An excellent opportunity to lead highly skilled professionals and challenge yourself as well as a great working atmosphere and ability to innovate.
• Gross salary 3500-5000 EUR.
• Health insurance.
• Mobile phone.